About SimCraft


SimCraft creates driver in the loop simulators with proper kinetics for motion simulation, a technology that is unique to SimCraft and which accurately recreates high speed vehicle dynamics. SimCraft simulator systems enable drivers to develop and enhance their car control skills, efficiently and effectively, any track, any car, any day, all day.

What professionals say about SimCraft Systems

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SimCraft creates simulators with proper kinetics for motion simulation, a technology that is unique to SimCraft and which accurately recreates real vehicle dynamics. SimCraft simulator systems enable drivers to enhance their skills and empower engineers to optimize car setups, efficiently and effectively, any track, any car, any day, all day.

SimCraft's core innovation and technology is the simulation of vehicle movement. The company's proprietary software and hardware combination provide advanced hi-fidelity motion simulation once only available for military and commercial training. A proprietary "center of mass" system architecture allows for zero latency™ from controls in to motion response out. The high performance motion system provides an unparalleled virtual environment for honing car control skills, experimentation with vehicle setups, and ultimately being the first motion simulation system which has brought the feeling of contact patch and seat of your pants feel to reality.

The SimCraft story began in 1997 with an idea; born from the late William MacDonald; for a balanced mass architecture to reduce the need for expensive high force actuation. This one idea created the concept for a new, more effective, more organic, and more affordable way to simulate vehicle dynamics. William MacDonald completed several versions of the new motion simulation method in fully functional applications and launching the first SimCraft product in 1999. Despite further revisions to the system, at the time of his passing, only a couple years later, the vision of William MacDonald for a distributable motion simulator was still unfulfilled. By mid-2003, Sean Patrick MacDonald, the founders son, began a complete refinement on what is now established as the proprietary SimCraft architecture. The original center of mass idea continued to develop over a 5 year period.

Along the journey of development toward compelling simulation, SimCraft's unique technology has been applied to practical application. As a result, the company is working on a United States government funded project called S.A.V.E. - Synthetic Automotive Virtual Environments - a research project to study, understand, and in the end effectively simulate the dynamics of a vehicle being driven in a loose surface environment. (Dirt, mud, snow, sand, gravel, etc.) This project aims to save the lives of the men and women in uniform by giving them a real training environment - synthetically - to practice high speed loose surface driving techniques. Collaborating on this project with SimCraft are Ford Motor Company, MIT, GA Tech, the Army Corps of Engineers, and Vehicle Control Training, among others.

In addition to working with the bright minds involved in S.A.V.E., SimCraft's team has been working with professionals and serious amateurs in motorsports and aviation, specifically because it is within these groups where the company's benchmark of high performance is defined. Taking in these experiences and feedback over the years, the company has prototyped many different versions of the SimCraft application. The company launched the APEX3 GT (sc830) in January, 2009 at the Consumer Electronics Show in Las Vegas, Nevada.

SimCraft's motion simulators interface with dozens of commercially available PC based racing and flight titles as well as custom training applications for the military and commercial industries.

SimCraft is headquartered just outside Atlanta, Georgia.

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